For thirty years, Primare, based in southern Sweden, has been designing and producing award-winning hi-fi components that bring the Scandinavian attributes of honest integrity and timeless design to a global audience.

Every Primare product reflects a commitment to Scandinavian ideals such as lagom – the sense of true satisfaction that comes from balance and harmony. Not too much. Not too little. Just right.

With a modular, environmentally conscious approach that complements core values of lasting quality, ease of use and deeply satisfying performance, Primare effortlessly delivers today’s ever-expanding music and visual experiences in all their richness and variety, whether the source is analog or digital, wired or wireless, stored or streamed.

Prisma is a bundle of technologies Primare have put together to allow everyone in the household to explore, discover, and share the deeply satisfying experience of high-performance music playback – providing multi-room/multi-zone connectivity and control of stored and streamed media, whether wired or wireless, all managed from mobile devices with in conjunction with a dedicated system control app.

Music service connection and control platforms work in parallel to the Prisma application and include AirPlay 2, Bluetooth^®, Chromecast built-in, Roon Ready, and Spotify Connect^®, for effortless connection to hundreds of streaming applications and services, including voice control, for the best possible performance and user experience.

Discover which Primare products we have: click here.